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HP expands African operations

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HP today announced it has expanded its operations in Africa by establishing new entities in 10 of the continent’s fast-growing economies.

Brian Humphries, HP Senior VP for Growth Markets Organisation (image source: HP)

By extending access to its portfolio of hardware, software and services across Africa, HP will enable governments, businesses and consumers there to use information technologies to improve how they work and live.

This month, HP announced openings in Angola, Botswana, Congo, Ghana, Senegal, Tanzania and Uganda. The company expects to announce the opening of offices in Ethiopia, Mauritius and Mozambique by the end of the year. HP also appointed a new country manager in each country to lead local operations.

“HP’s expansion in Africa will support the development of a strong information technology industry, which will underpin sustainable economic growth, helping to create employment, stability and life-changing opportunities across the continent,” said Brian Humphries, senior vice president, Growth Markets Organisation, HP. “HP’s unmatched portfolio of products and services positions it to become the leading IT provider in Africa and an important contributor to the growth in this region.”

The expansion is part of HP’s recently announced strategy for accelerating growth in the world’s fastest-growing markets by creating specialized go-to-market strategies, technology solutions, and customer, partner and public sector relationships that meet the unique needs of rapidly developing markets. The new African offices add to HP’s existing operations in Algeria, Egypt, Kenya, Morocco, Nigeria, South Africa and Tunisia. HP first opened operations in Africa in 1994.

Business customers across Africa will now have better access to HP’s broad portfolio of products and services, allowing them to transform their businesses through the implementation of secure, cloud-based systems. Governments can use HP technology to drive economic growth by modernising the delivery of services in key areas such as education, healthcare and e-Government services. HP also intends to broaden access to its consumer printers and PCs in these markets.

Recognising the importance of engaging multiple stakeholders to contribute to the long-term success of Africa’s IT industry, HP is investing in a series of collaborations and initiatives with governments, universities and local communities to achieve the shared goal of driving responsible, sustainable growth.

Staff writer

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