AIM Brokerage, a subsidiary of AIM Investment Holdings and has recently launched a real estate web-based application that is compatible with both Apple and Android devices off the Mzuri website. The app allows property investors to view, consider and reserve properties via their smartphones.
The app was recently shown off at the Property Buyers Show where AIM Brokerage showcased the $59 million Mzuri Residential Estate in Somerset West. The mixed residential estate includes 68 freestanding homes, 32 townhouses and 136 sectional title apartments. According to AIM, the design of the houses allows for a number of options and extensions to match the preferences of the potential buyers. Prices start from $78,000 for apartments, $124, 000 for townhouses and $157,000 for freestanding homes.
The app is interfaced with the Mzuri website and is said to provide a real-time, interactive, safe and convenient way of transacting and guides the user through different options with floor plans, finishes, an interactive site map and plot-specific information. In addition to this, a bond payment calculator is available to help the user with their monthly bond payments.
According to GM of AIM Property Developments and AIM Brokerage, Hannes du Plessis, “no other property app provides this level of interaction and document management. “Today’s buyers are well informed as they have access to [the] extensive online property information. The app allows them to browse and review various options in their own time. As soon as the OTP and supporting documents have been received by the Seller the app is automatically updated to showcase that the property is under offer/sold and as such no longer available for purchase. It’s all about convenience and meeting the client’s needs. Many of our clients and investors are not locally based and the app ensures that they have the same level of virtual service as [the] client’s physically engaging with our agents on-site,” du Plessis continued.
Mzuri has been endorsed by banks such as FNB, Standard Bank, Investec, ABSA, Nedbank and SA Home Loans. The app was developed over a 3-month period by AIM Brokerage and is said to enable customers to customize the app for other property developments without the need of the services of a web developer. “As long as the developer has a dedicated domain, we can link the app to their website backend based on the existing template. This offers a quick turnkey process that naturally guides prospective buyers through the process allowing them to find the perfect option to meet their needs,” du Plessis added.
“Developers and agents have access to real-time updates on reserved/sold properties and in what stage the offer to purchase process is. This allows for better insights on threshold sales and the planning on the release of new phases. In addition, larger developments involving multiple agencies allows the developer a snapshot of which agency is actively driving and converting sales,” du Plessis continued.
Edited by Kojo Essah
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