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Eutelsat satellites gear up World Cup coverage

May 27, 2010 • Mobile and Telecoms

The soccer World Cup in South Africa will have four satellites operated by Eutelsat Communications at the heart of the broadcast infrastructure that will enable channels around the world to deliver matches to their viewers.

Eutelsat’s W2A, W3A, W4 and W7 satellites will support the resources deployed by rights-holding broadcasters to offer worldwide coverage of the 30 days of sport in South Africa.

Commenting on Eutelsat’s activity for the 2010 World Cup, Michel de Rosen, Eutelsat CEO said: “This 19th edition of the FIFA World Cup, in South Africa, presents Eutelsat with a new opportunity to support customers with resources optimised for live broadcasts to audiences around the globe. This ultimate sporting event provides a unique platform to show the drive for innovation shared by players in the broadcast community, which has propelled sport into High-Definition and is now opening the era of 3D. With our coverage of Africa significantly boosted over the last 12 months by the W2A and W7 satellites, Eutelsat is delighted to be part of the infrastructure mobilised for the World Cup and to pursue a year of remarkable sports eventsshowcasing this new dimension, which include the final of Six Nations Rugby and at this moment, the Roland Garros tennis championship.”

In addition to carrying live broadcasts of matches by rights holders, Eutelsat will provide customers operating in South Africa with satellite links so that journalists working in the field can be directly connected to
studios in their respective countries. Clients including GlobeCast, APTN, Arqiva, Telenor and TVI, who all already lease permanent capacity on Eutelsat, will reinforce their resources on W2A, W7 and W3A for these
transmissions.

Eutelsat Communications has capacity commercialised on 26 satellites that provide coverage over the entire European continent, as well as the Middle East, Africa, India and significant parts of Asia and the Americas

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