Kaspersky launches TAG Heuer smartphone

Kaspersky Lab announced a new collaboration with TAG Heuer, the Swiss luxury watchmaker and ModeLabs Manufacture, to launch its first luxury touchscreen smartphone, the TAG Heuer LINK.

For this unique smartphone, Kaspersky Lab has developed TAG Heuer Mobile Security, user-friendly and reliable security software that provides complex malware and data protection.

“We are happy to start our partnership with and to provide protection for users of TAG Heuer smartphones. Kaspersky Lab and TAG Heuer have common core values, such as best-of-breed reliability, cutting edge technology, and constant innovation.

TAG Heuer Mobile Security is our first project in the luxury segment, and we are looking forward to further develop our partnership with TAG Heuer,” said Eugene Kaspersky, Chairman and CEO of Kaspersky Lab.

The new TAG Heuer LINK phone is the ultimate communication tool. Swiss-engineered, French-built, and equipped with upgradeable Google Android software, it combines elegance, reliability and unparalleled access and connectivity.

Luxuriously crafted and detailed, the TAG Heuer LINK incorporates the most prestigious materials and advanced components in the watchmaking and automotive worlds, including black PVD, diamonds and rose gold. The mirror-polished and fine-brushed stainless steel is premium grade surgical 316L, corrosion-resistant and hypoallergenic.

TAG Heuer LINK is available in South Africa from December 2011, in the local Tag Heuer boutiques from approximately R6 700.

Staff writer