Just Dance franchise sold 25 million units

According to internal estimates, Ubisoft’s Just Dance 3 sold through more than 7 million units since its release, bringing total sell-through of the Just Dance franchise to more than 25 million units worldwide.

Launched in October, Just Dance 3 has consistently been in the top five video game sales charts in both the U.S. (NPD) and Europe (GfK Chart Track). People spend a collective 23 million minutes playing Just Dance 3 each day around the world, dancing to more than 7.5 million songs every day.

“The Just Dance franchise continues to be first choice for customers around the world looking for games that let them dance and get the party started in their living rooms,” said Geoffroy Sardin, chief EMEA sales and marketing officer at Ubisoft.

“Our diverse dance game offerings ensure that everyone can find an accessible and enjoyable title regardless of platform, and that we have a broad base upon which to bring new ideas and titles in the years to come,” he added.

Ubisoft recently broadened the brand with the release of Just Dance 2 Extra Songs and Just Dance Kids, and launched Just Dance in Japan and Korea, selling more than a half a million copies in those two countries.

Staff writer