Content marketing has become one of the most trusted and sought after forms of marketing. In fact, a recent report shows that in this year alone 70% of marketers are seriously investing in content marketing.
You might be wondering why? And the answer is simple; content marketing offers companies a reliable Return on Investment (ROI) for their efforts by effectively engaging with a targeted audience and optimising their online presence.
This is especially true in 2020 which has seen a huge adoption of online news and digital services as a result of the COVID-19 pandemic – further driving the need for businesses to digitally transform their marketing efforts.
The most popular content marketing channels include;
- Brand-focused articles and sponsored posts
- Social media promotions
- Video interviews
These sponsored content packages include thought leadership articles, social media posts, banner ads, and branded mailshots to our 20,000+ subscribers.
And don’t worry if you don’t have content creators. You’re covered! Our in-house content creation team will help you write SEO-friendly technology articles and design banner ads that drive clicks.
We reach over 200,000+ readers who enjoy educational and informative business technology content, and since this type of native advertising doesn’t feel much like a sales pitch, they are more likely to interact with it – resulting in greater ROI for your brand.
For more information, contact us HERE