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Supersonic launches new pricing model set to standardise bundles

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Jenna Delport
Jenna Delport
I’m a tech writer, world traveller, avocado-eater and dog lover, not always in that order.
Supersonic launches new pricing model set to standardise bundles
Supersonic launches new pricing model set to standardise bundles.

South African network company, Supersonic announced on Monday, 26 August 2019, that it is launching a new pricing model that standardises data bundles across all South Africa’s Fibre Network Operators (FNO). This deal is valid for all new customers from 22 August 2019.

According to the company, the pricing model categorises both the upload and download speeds and offers 9 standard rates across the networks.

“Not only does this approach simplify the selection process for our customers, but supercharges the customer application support processes internally too, which means, faster, more efficient service and turnaround time – a win/win scenario in an age of instant gratification,” says Calvin Collett, Managing Director for Supersonic.

Collett adds that he has never been a fan of participating in a price war with other operators as he believes that to continue with this approach, the business will have to compromise on the quality of the network.

“We just don’t believe that dropping our prices will be able to sustain the business nor the industry, so we need to be realistic about our margins that can support and grow the network plus consistently improve our service levels.”

Supersonic claims their pricing model is competitive against existing ISP’s as well as a WhatsApp-based customer service channel. The offer also includes:

  • Hassle-free sign-up process
  • Standard Fibre Installation
  • ISP Activation
  • WiFi-enabled router
  • Onsite installation
  • Setup of all devices connecting to the supersonic network
  • WiFi coverage assessment
  • Uncapped and Unshaped Premium Internet

Edited by Jenna Cook

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