Dell reinforces gaming commitment with new software launch

Bravado Gaming dominates ESEA MDL Season 28
Bravado Gaming dominates ESEA MDL Season 28
Dell reinforces gaming commitment with new software launch
Dell reinforces gaming commitment with new software launch.

At the Consumer Electronic Show 2018, held in Las Vegas this January, Dell debuted its new Alienware Software Command Center which according to the company shows its continued commitment to Gaming.

According to the company its new software is tailored for gamers. The new Alienware Software Command Centre is the place for players of all skill levels, from novice to expert. It helps gamers optimise and tune PCs and peripherals to their unique gaming needs, centralises gaming libraries in a slick and responsive new menu layout, and brings new levels of customisation to the AlienFX 2.0 lighting system, said the company.

“Gamers have long been unshakable supporters of the PC, so it is great to support that dedication,” said Chris Buchanan, Dell Client Solutions Director for Southern Africa. “We have also embraced more casual players, because gaming is for everyone. The new Alienware Software Command Centre proves this: it’s a place for both the hardcore and neophytes to start playing, tweaking and customising without any fuss, fit for every skill level.”

Central to the new change is also a revamped games library. Dell believes that this area now makes it even easier to know what games have been bought and installed, allowing users to integrate information from both physical- and digital-copy game sources, the games library is the central information source for entire gaming libraries, no matter where they reside.

Launching concurrently with the new command centre is AlienFX 2.0, the second generation of Alienware’s proprietary in-game lighting system that works across Alienware PCs, mice and keyboards. This provides even more customisation of individual keys and key groups with over 16.8 million colours in each lighting zone. Yet all of its potential can be easily set through the command centre’s visual menus, needing just a few clicks to really stand apart.

In addition to these updates, Dell and Alienware also reinforced their ongoing commitment to e-sports. Dell and Alienware have long invested in the eSports industry: supporting the first Championship Gaming Series in 2007; Team Liquid, Team Dignitas, ELEAGUE and also local South African team Bravado Gaming.

At CES, Dell also unveiled the new Alienware eSports Training Facility for Team Liquid. The new 740m² facility in Los Angeles will serve as Team Liquid headquarters. It includes an in-office chef, sports psychologists, nutritionists, dedicated coach and analyst and training spaces– with everything powered by the newest and most powerful Dell and Alienware technology.

Fans will be able to follow the athletes as they train for high stakes competitions, while design teams, video crews and coaching staff make use of monitors, touch screen displays and more to break down the action and create content for fans.

Edited by Dean Workman
Follow Dean Workman on Twitter
Follow on Twitter