Social Media reacts to #BlackFriday

9 Black Friday and Cyber Monday tips to help e-retailers
9 Black Friday and Cyber Monday tips to help e-retailers
Black Friday began in the USA in 1932 and traditionally starts the day after Thanksgiving. It marks the beginning of the Christmas gift shopping season.
Black Friday began in the USA in 1932 and traditionally starts the day after Thanksgiving. It marks the beginning of the Christmas gift shopping season.

As many flock to the stores to get their hands on the latest gadgets some have been up from the early hours of the morning seeking great deals. Black Friday began in the USA and traditionally starts the day after Thanksgiving. It marks the beginning of the Christmas gift shopping season and retailers the world over prepare for an increased number of consumers and a healthy spike in sales.

The American concept has taken South Africa by storm with more and more retailers cashing in on the concept. Bargain hunters filled malls while others surfed the net all over the country seeking the best deals.

Reports surfaced that high traffic volumes due to the Black Friday frenzy has resulted in the crash of the online shopping outlet, Takealot.com. The Black Friday sale has grown in popularity in South Africa over the last few years with Takealot at the forefront from the start. The e-tailer reported a 227% spike in website traffic to the site and a whopping 260% annual increase in orders on Black Friday last year.Shoppers were advised to use the Takealot.com mobile app which seemed to be operating well.

On Tuesday Takealot.com released their Black Friday promotions which drew a lot of attention from the people. Discounts on books, TV’s, mobile phones and many more. The American concept has seen an increase over the years in South Africa. ABSA reported that last year card spend increased by 81% on BlackFriday compared to throughout the year.

The people have taken to social media with reactions to #BlackFriday

https://twitter.com/GateInv/status/801960921308561409

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