Nokia today announced the latest version of Ovi Maps, its location-based service application allowing people to add personal location-based content.
This latest version of the software marks a shift away from the one-size-fits-all static bitmap maps commonly found on the web, as it employs Nokia’s dynamic vector-graphic maps as a browser both on the web and on compatible mobile devices.
Nokia also announced the release of the Ovi Maps Player API, opening the Ovi Maps service and technology up to third parties wishing to add greater contextual innovation to their websites.
Says Michael Halbherr, vice president, Social Location services at Nokia: “Ovi Maps is evolving from a consumer service to a live and dynamic platform for location-based services and content shared between the mobile device and the web. By adding this richer dimension to Ovi Maps we are both creating new experiences for consumers and new opportunities for developers. The Ovi Maps Player API offers an open and easy-to-use map browser based on simple web technologies that can be embedded into any website. This is the first step toward an ecosystem where developers can access Nokia’s unique contextual assets, such as location, to create mobile applications that will redefine how we use our mobile devices. “
