Philips Appoints New CEO for Middle East, Türkiye & Africa

Royal Philips, a health technology company, announced the appointment of Marc Zora as Chief Executive Officer for Philips in the Middle East, Türkiye and Africa (META) region, effective 1 April 2026.

A 15-year Philips veteran, Zora brings extensive regional experience and a proven track record of driving growth and transformation across diverse markets. Since joining the company in 2011 as an International Key Account Manager, he has held a number of senior leadership roles. These include Philips’ inaugural General Manager for Qatar, District Leader for the Gulf and Levant, and most recently, Business Leader for Image Guided Therapy across the META region.

“This is a defining moment for healthcare across the META region, where rapid transformation is creating both urgency and opportunity,” said Zora. “Having worked alongside our customers and partners for over 15 years, I have seen firsthand the resilience and ambition shaping this region.

Philips is uniquely positioned to support this momentum by delivering innovations that improve outcomes, expand access, and ease the burden on care providers. My priority is to accelerate this impact, deepen our partnerships, and help build more sustainable, patient-centered health systems at scale.”

With more than 90 years of presence in the region, Philips continues to collaborate closely with governments, health systems and care providers across the healthcare continuum. Guided by its purpose to improve people’s health and well-being through meaningful innovation, the company remains focused on strengthening strategic partnerships and delivering solutions aligned to local healthcare priorities.