Safaricom Kenya has launched a campaign where subscribers can get free data every day for 90 days depending on their data usage profiles.
According to Gadgets Africa, this offer is “aimed at empowering more customers to take their offline passions online as part of the country’s digital transformation agenda”.
Peter Ndegwa, CEO of Safaricom, says “smartphones and the internet have become critical in our day to day lives, empowering us in different ways by connecting us to more opportunities. The 90-day free data campaign seeks to ensure that no customer is left behind by ensuring that all our customers can now access the internet, even at no cost”.
Subscribers can redeem free daily data by dialling *544#.
Safaricom, alongside parent company Vodafone, has been awarded one operating licence by Ethiopia’s telecommunications regulator. The telco is expected to pay $850 million for the licence.
In a tweet, Prime Minister Abiy Ahmed says “The Council of Ministers has unanimously made a historic decision today allowing Ethiopian Communications Authority to grant a new nationwide telecom license to the Global Partnership for Ethiopia which offered the highest licensing fee and a very solid investment case.”
According to Reuters, the consortium – led by Safaricom – plans to invest up to $8.5 billion in infrastructure as well as create up to one and a half million jobs.
Ahmed adds, “with over $8 billion total investment, this will be the single largest FDI into Ethiopia to date. Our desire to take Ethiopia fully digital is on track. I would like to thank all that have taken part in this and for pulling off a very transparent and effective process.”
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