vivo Launches X50 Series in South Africa

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vivo has released the X50 and X50 Pro — part of the all-new vivo series of flagship smartphones.

“The X50 series is a professional photography flagship smartphone for consumers to record and share the best moments of their lives in a simple way,” says Jet Xu, Head of Middle East and Africa Business at vivo.

“With stable-shooting capabilities, outstanding lenses and sensors, and an overall advanced camera system, the X50 series flagship devices allow users to capture all of life’s stories with professional quality. These are the first X series devices to be launched globally and we are excited to share the best of our innovative technology and design concepts with consumers.”

The new devices are kitted with cutting-edge stabilization, night mode, zoom, and portrait technologies in an attempt to lure consumers with the impressive camera features.


Mobile Photography, Redefined

The X50 Pro has a versatile camera setup with one 32MP front camera and four cameras on the rear (48MP Main, 8MP Super Wide-Angle, 13MP Professional Portrait, and 8MP 5x Telescopic). The X50 Pro’s 5x Telescopic lens also supports 60x Hyper Zoom.

To reduce shaking, the main camera of X50 Pro is equipped with a Gimbal Camera System, allowing users to take clear photos and videos while in motion, even at night.

Modelled after a full-size professional gimbal, X50 Pro’s built-in miniature gimbal module moves in the opposite direction of shaking motions, providing increased stability for the main camera. This system also widens the rotation angle and anti-shake area compared to popular stabilization methods, resulting in super clear images.

The Gimbal Radar, an on-screen animated ball that reflects the gimbal’s movement, lets users know when the frame is stable.

X50 and X50 Pro feature Super Night Mode and Astro Mode, while 120° Super Wide-Angle (108° after distortion correction) and Super Macro functions help capture photos in a wide range of scenarios.

vivo’s Portrait Mode, powered by a 4-layer masking algorithm, allows users to separate the subject from the background and apply separate effects for a more “refined result”.

Performance and Design

In addition to its photography capabilities, the X50 series delivers overall flagship performance. The series supports 5G connectivity depending on local market conditions, allowing users to stay online with super-fast speeds and low latency.

Powered by the Qualcomm Snapdragon 765G processor, X50 Pro provides fast computing speed and smooth multitasking capabilities. The series features a high screen refresh rate of 90Hz, displaying crisp images, movies, and games without smears or blurs.

The X50 series smartphones are built with flexible screens, which are slimmer, lighter, and more durable than traditional screens. HDR 10+ technology delivers a bright and vivid display, and AG Matte Glass offers a soft and delicate touch.

Edited by Jenna Delport
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