Lucy Quist, Managing Director of Airtel Ghana, took to the streets of Kasoa, a marketing hub in the Central Region, to interact with Airtel customers and retailers in order to gain insight on their experience with the network.
According to Airtel Ghana the aim of the drive was to better understand, at first hand, customer feedback regarding the services offered by the company.
Airtel also stated that: “The exercise was also to express the company’s total commitment to consistency in creating world-class services for the Ghanaian market.”
Lucy Quist stated that: “Our customers are part of the Airtel family. As with any family, we seek the input of all members. We want them to know that their thoughts and sentiments are key to fashioning every product and service we roll out. We pride ourselves in delivering market leading innovative products that directly serve customer needs.” She added that, “spending time with customers is always energizing and enriches us with relevant business leadership insights.”