English Manchester United has gained a five-year sponsorship deal with Pan-African telecoms giant Globacom. The contract is to be officially announced on 6 November.
“At Globacom, we have consistently played a leading role in identifying opportunities and providing platforms for positive transformation of youths through football,” Globacom Group Executive Director, Paddy Adenuga, told the Nigerian newspaper Thisday.
“This new partnership with the world’s most famous football club will no doubt give impetus to the quest by kids in Nigeria, Ghana and Benin Republic to become world stars.”
The deal includes a youth development programme as well as free trips for fans to Old Tafford grounds so they can enjoy 14 live matches from the Premiership, UEFA Champions League and the FA Cup.