HMD Global, the home of Nokia phones, has announced the appointment of Stephen Taylor as Chief Marketing Officer (CMO). Taylor brings with him almost 30 years’ experience in sales and marketing across some of the world’s best-known brands including PayPal and Samsung.
At HMD Global, Taylor will be responsible for the overall marketing strategy and execution for the entire portfolio of Nokia phones and will report to Florian Seiche, CEO.
“As we continue to focus on digital-first marketing strategies, it’s crucial we attract and retain talent with an appreciation for future-proofing our business. I believe Stephen’s wealth of experience, leadership skills and collaborative approach will help us to not only deliver more impactful campaigns but to also broaden our community and impact on social media,” says Seiche.
Prior to his appointment, Taylor was CMO for EMEA at PayPal where he drove a complete revamp of the company’s digital marketing capabilities. In his previous role as CMO for Europe at Samsung Electronics, hiss commitment to quality customer acquisition and expertise in CRM, social media and direct-to-consumer e-commerce helped lead the brand’s transformation.
Taylor joins HMD Global following the announcement of three new Nokia smartphones, including the first 5G Nokia smartphone, the Nokia 8.3 5G, a new member of the Originals family and the Nokia 5310.
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