Huawei Consumer Business Group (BG) unveiled the HUAWEI P30 and HUAWEI P30 Pro on Tuesday, 26 March 2019 at an exclusive launch held at the Paris Convention Centre.
The HUAWEI P30 Series builds on the HUAWEI P Series DNA in design and photography and is the company’s most advanced series of smartphone cameras. These devices feature the innovative HUAWEI SuperSpectrum Sensor, an optical SuperZoom Lens, a new HUAWEI Time of Flight (ToF) Camera, and enhanced optical and AI image stabilization technology. With these revolutionary technologies, the HUAWEI P30 and HUAWEI P30 Pro capture incredible photos and videos in every scenario.
Richard Yu, CEO of Huawei Consumer BG, said, “the HUAWEI P30 Series is a fundamental breakthrough after decades of digital camera technology development; it will rewrite the rules and reshape everyone’s perception of mobile photography. Innovations such as the HUAWEI SuperSpectrum Sensor and SuperZoom Lens allow us to push the envelope of both photography and videography—a frontier long overdue for disruption. The HUAWEI P30 Series will set the pace for the next generation of smartphones by empowering people to capture the true beauty of the world around them through a device that fits in the palm of their hands.”
Achieving a record-high overall DxOMark score of 112, the HUAWEI P30 Pro is equipped with a new Leica Quad Camera System, including a 40MP main camera with the HUAWEI SuperSpectrum Sensor, a 20MP ultra-wide angle camera, an 8MP telephoto camera, the HUAWEI ToF Camera and a 32MP front camera that takes selfies to a new level.
The 1/1.7-inch HUAWEI SuperSpectrum Sensor looks at light in a fundamentally new way. The RYYB HUAWEI SuperSpectrum Sensor deviates from the traditional RGGB Bayer filter by replacing green pixels with yellow pixels, yielding a high maximum ISO rating of 409,600 on the HUAWEI P30 Pro and 204,800 on the HUAWEI P30. This fundamental shift in sensor technology, combined with HUAWEI AIS, OIS and the HUAWEI P30 Pro’s f/1.6 wide aperture, delivers extraordinary photography and videography experiences across a wide range of scenarios and lighting conditions—including extreme low light—producing images with enhanced detail, colour and clarity.
The new SuperZoom Lens unlocks a superior level of zoom photography in a slim-line device design. Through a new periscope design, the SuperZoom Lens supports high fidelity magnification of 5 times optical zoom, 10 times hybrid zoom and 50 times digital zoom. A prism element in the telephoto camera bends light at a 90-degree angle to maximize focal length while minimizing camera height, without disrupting device design.
The HUAWEI ToF Camera unleashes the imagination. Unique to the HUAWEI P30 Pro is a HUAWEI ToF Camera that captures depth-of-field information to deliver accurate image segmentation. Precise distance measurement allows for the simulation of multiple levels of bokeh. The Super Portrait feature captures even the smallest details, such as individual strands of hair. It combines depth information and proprietary algorithms to produce outstanding images with defocused backgrounds and highlights the subject of the image in any scenario.
Huawei AI HDR+ enables the front and rear cameras to combine multiple photos taken in quick succession to eliminate overexposed and backlit images.
The HUAWEI SuperSpectrum Sensor enables low-light video capture so night scenes appear bright and highly detailed. HUAWEI AIS and OIS support stabilization for all video capture settings, resulting in a perfect, steady shot. Additionally, the SuperZoom Lens allows for crisp close-ups, while the AI Video Editor enables users to add background music and special effects to their videos, turning the HUAWEI P30 Series into a mobile production studio.
HUAWEI Dual-View Video can capture two perspectives of the same scene at the same time by using multiple cameras simultaneously. The HUAWEI P30 Series provides a full view of a scene while also capturing a close-up of a subject, unleashing new and exciting possibilities for video.
The 6.47-inch HUAWEI P30 Pro and 6.1-inch HUAWEI P30 come in Breathing Crystal, Amber Sunrise, Aurora, Pearl White and Black. The FHD+ (2340×1080) Dewdrop Display features a tiny notch, providing maximum display area. The near bezel-less front glass houses an In-Screen Fingerprint sensor for quick and secure identity authentication. The HUAWEI P30 Pro also features HUAWEI Acoustic Display Technology that enables it to deliver high-quality audio through a sound emitting display.
Huawei also launched the HUAWEI WATCH GT Active Edition and Elegant Edition, outdoor smartwatches featuring ultra-long battery life; HUAWEI FreeLace wireless earphones, which support HUAWEI HiPair for easy pairing and fast charging; and HUAWEI X GENTLEMONSTER EYEWEAR, new smart glasses co-designed with renowned eyewear designer GENTLE MONSTER.
Pricing and Availability
The new HUAWEI P30 and HUAWEI P30 Pro are immediately available globally with pricing information as follows:
Prices include Tax
HUAWEI P30 Pro 8GB RAM + 128GB ROM- EUR 999
8GB RAM + 256GB ROM-EUR 1,099
8GB RAM + 512GB ROM-EUR 1,249
HUAWEI P30 6GB RAM + 128GB ROM-EUR 799
The HUAWEI P30 Pro is also available in a Special Edition Gift Box. This premium set includes a Breathing Crystal or Pearl White HUAWEI P30 Pro and a Pearl Pink Glamorous Case encrusted with Swarovski® crystals.
Edited by Fundisiwe Maseko
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