South Africa’s third mobile operator Cell C, has confirmed that former Vodacom CEO Alan Knott-Craig will be joining the company as CEO as from 1 April 2012. Cell C added that they decided on Knott-Craig after “a comprehensive search both domestically and internationally”.
Cell C’s interim CEO Simon Duffy, added that Knott-Craig was a great choice and that he would bring a lot of value to the brand.
“Alan is one of the most capable and experienced leaders in the industry and I am confident that his appointment will significantly enhance Cell C’s ability to provide an excellent service to its customers and to compete even more effectively for their business.”
Knott-Craig also commented on his appointment, saying- “after a break from the telecommunications industry, I am looking forward to being at the helm of Cell C. The mobile telecommunications sector is a highly innovative and disruptive industry, and I am excited about the challenge of making Cell C a more effective competitor to the dominant players.”
Charlie Fripp – Acting Online editor