Telkom has extended its contract with strategic branding consultancy Interbrand Sampson for a further two years.
Says Christopher Koller, Interbrand Sampson Group managing director: “We are very proud of our relationship with Telkom. While Telkom is a business that has faced many challenges in the past, it is a hugely valuable South African brand and plays a crucial part in the lives of all South Africans,”
“Our challenge as strategic and creative partner has been to assist in continuously fighting historical stereotypes, which are no longer relevant in the ever-changing South African telecoms industry. This company continues to evolve, striving to remain relevant and credible as the business and industry changes, at an ever increasing pace.”
Interbrand Sampson signed their first contract with Telkom in 2001.
