Telkom Kenya, the countries oldest operator, will adopt a new name as from this morning. The relaunch also celebrates the beginning of a busy year that is said to strengthen Telkom Kenya in the fight for control of the mobile telephone market.
The relaunch is said to be coming in the way of a new trade mark and new product under the orange brand. The company is promising bandwidth and faster network service at a lower price. The product has three levels of offerings, instead of the previous plan that customers paid a standard fee every month; broadband plus is also one of their offers. It can support up to six computers at the cost of sh5.990 per month at 256 kilobytes per second.
This gives Telkom Kenya an advantage in the data transmission segment of the market, it will be able to carry more traffic with cheaper tariffs until the country get connected to the fibre optic network which is still under construction
Next month the launch of Telkom’s GSM networks is expected, which will be available to consumers under the quadruple play concept. Telkom Kenya is expected to increase competition that will see call costs drop. Telkom Kenya also plans on investing seven billion shillings in the business, most of it will be spent on the new wireless networks which will be based on GSM technology.
When France Telecom took over the controlling role in Telkom Kenya, it promised to upgrade the broadband infrastructure and fixed line networks. Telkom Kenya’s supersedes the interest that France Telecom received from other countries such as Senegal and the Ivory Cost.
By IT News Africa staff reporter
