Samsung Apps reach 10 million downloads

Samsung has announced that Samsung Apps, the world’s first HDTV-based app store, celebrated the milestone of 1,000 registered applications and soared past the 10 million mark for number of downloads globally.

Samsung's D5500 Smart TV (image: Samsung)

“It isn’t the number of applications that determines the success of the service,” said Kang-hyun Kwon, Senior Vice President for Media Solutions Centre at Samsung Electronics. “What matters most is the quality and diversity of applications that are available across multiple content categories. We will continue to seek partnerships with content providers who are just as determined to bring a vast range of quality applications to our consumers.”

The latest achievements come after Samsung Electronics became the first in the world to introduce a TV app store in February 2010. Downloads from Samsung Apps TV have grown 100%, just five months after reaching 5 million downloads in May 2011. In fact, as of today, the store has reached more than 11 million downloads in total, with an average of 50,000 downloads per day – double the number of downloads that occurred in May 2011.

Entertainment applications like the Berliner Philharmoniker provides more than 100 live classical music concerts from one of the leading orchestras in the world, the Berlin Philharmonic. There is also a great selection of sports applications such as ESPN ScoreCenter which has gained popularity from users by providing live score updates, video highlights, and team and player statistics.

Particularly, locally specialised applications have also played a big role in the success of the Smart TV app store. Apps such as Lovefilm in the UK, Berliner Philharmoniker in Germany, and Telstra NRL Game Analyser in Australia have proven to be very popular.

Staff writer


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