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social media marketing

Tech Tactics: 5 Must-Have Technologies for SME Growth

In the rapidly evolving digital realm, small and medium-sized enterprises (SMEs) are continually exploring innovative avenues to broaden their horizons and maintain a competitive edge. The strategic integration of technology is pivotal for sustained growth, and a myriad of cutting-edge...

8 reasons to promote your technology business with sponsored content

Technology companies striving to grow their market share are always looking for creative ways to promote their products and services. As more people get their news from online publications and interact on social media platforms, sponsored content is becoming...

6 Ways Technology Has Made it Easier to Start a Company

Starting a company is no easy feat. It takes hard work, dedication, and perseverance to get a business off the ground. But in today’s world, there are a number of tools and technologies that make it easier than ever...

How to succeed with youth focused social media campaigns

South Africa’s first digital-native generation is coming of age, and it’s changing the rules for marketers. Some 41% of South Africans are younger than 22 years old and have grown up with smartphones and social media, so they have...

5 Social Media Mistakes to Avoid in the Year 2017

The influence of social media in our lives is increasing day by day. No organization can survive without implementing effective social media marketing techniques. There are some effective strategies you need to follow in order to achieve the desired...

Top 10 social media benefits for the African business

The influence of social media in our personal lives can never be underestimated. The impact is so immense that for some people, it has become an addiction and for many others a daily routine. However, social media is more useful...
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How Can South African Banks Leverage Generative AI for Growth?

The global banking landscape is experiencing seismic shifts, driven by the rapid advancement of technology and evolving consumer expectations....
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