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Linda Saunders Takes the Helm as Salesforce Country Manager for SA

Salesforce has announced that Linda Saunders has been promoted to the position of Salesforce Country Manager and Senior Director of Solution Engineering for Africa. Since joining Salesforce in 2022 as Director of Solution Engineering for the African market, Saunders has...

South African Enterprise Debuts an AI-Driven Revenue Officer

Cloud23, a South African enterprise technology management advice firm, has unveiled Fallon, an artificial intelligence-powered Chief Revenue Officer, in collaboration with Salesforce. They developed it with its cutting-edge Agentforce technology earlier this year and will officially release it in November...

Salesforce Partners Workday to Unveil New AI-Ready Solutions

Salesforce and Workday have announced plans for an AI employee service agent that will automate tasks, provide personalized support, and provide data-driven insights to help employees work smarter and faster, making it the #1 AI CRM. Salesforce's new Agentforce Platform...

New AI and Automation for Enhanced Public Sector Efficiency

Salesforce announced Public Sector Einstein 1 for Service today, incorporating CRM, trusted AI, and data capabilities to assist government employees in automating administrative tasks and delivering quicker service to constituents. Public sector organizations can now efficiently generate case reports,...

Enhanced Customer Engagement: Salesforce’s WhatsApp Upgrade

Salesforce has announced the general availability of Unified Conversations for WhatsApp. This feature revolutionizes traditional one-way marketing promotions or service requests into dynamic, two-way conversations from a single WhatsApp number. Instead of managing separate threads for promotions and support, customers...

Einstein Copilot: Your AI Assistant for CRM

Salesforce announced today the public beta availability of Einstein Copilot, a customizable, conversational, and generative AI assistant for CRM. Einstein Copilot stands out by allowing Salesforce customers to utilize their own private and trusted data to generate responses, without the...

Experience the Power of Slack AI

Salesforce introduces Slack AI, an integrated AI experience in Slack, empowering users with guided AI search, channel recaps, thread summaries, and upcoming digests. The Significance: With almost half of digital workers struggling to find necessary information for efficient task execution,...

How the Salesforce Skills Shortage Offers New Opportunities

As digital transformation sweeps across practically every industry in the world, South African businesses are clamouring for people with experience in Salesforce, one of the world’s most popular customer relationship management (CRM) platforms. While Salesforce is often marketed as a...

The Top 5 Latest Consumer Trends in South Africa, According to Salesforce

The customer of today has a number of concerns. Trust, values, and integrity issues are of the utmost significance in a world that is always evolving. But how does this affect the way they interact with your company? Salesforce's State...

Top 4 Most Trending Stories – Week in Review

As this week comes to a close we take a look at the stories that resonated most with our readers. This week, gaming drew the most attention with the release of Starfield's first gameplay trailer. A Google engineer is suspended...
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Latest News

Octa Analyst Shares 4 Tips SA Traders Can Use Against Sophisticated Scams

The Financial Sector Conduct Authority (FSCA) issued an urgent warning about sophisticated scams targeting traders. Fraudsters are now using deepfake...
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