July 1, 2019 •
Fundi Maseko •
Comments Off on Lack of attention to Customer Experience is costing your business-study reveals
Statistical analysis conducted by nlighten reveals that South African business leaders could be losing out on significant bottom-line gains for not paying attention to customer service. At a time that the economy is struggling, companies could be sacrificing...
September 6, 2018 •
Comments Off on Will the Fourth Industrial Revolution bring us Utopia or Dystopia?
A future past In 1982 the movie Blade Runner, directed by Ridley Scott, hit cinemas. Blade Runner explores a future dystopian world where technology has been used to create replicants (synthetic humans) engineered to look just like us and to work in so-called...
July 21, 2018 •
Comments Off on The emergence of a unified retail model
A new understanding of ‘mass-marketing’ Psychologists have a term to describe how our brains scan things we encounter to see if it relates to anything we already know, or if it is something that fits in a new category. It is called our apperceptive mass...