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Marketing Diversity

How to Adapt your Marketing Strategy for the COVID Era

Good marketing relies on a thorough understanding of your target market, but when much of what you knew about your customers is suddenly no longer relevant, a major shift is needed. With the onset of the coronavirus, almost every aspect...
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Latest News

‘Rising Business Class Fares Cause Concerns for Travel Managers,’ Says FCM Report

According to new data from the FCM Consulting Q3 2024 Business Travel Report, travel managers are having difficult conversations...
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