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Essar Telecom

Can Kenya’s mobile operators answer QoS call?

From Nairobi, Kenya’s government is said to have issued a strong warning to mobile telecommunication operators: comply with quality of service regulation or face being out of business. A report by Capital FM details a statement by ICT Cabinet Secretary Fred...

Kenya’s Yu Mobile unveils emergency credit

Essar Telecom’s Yu Mobile has launched a new service ‘Credo4yu’, which is a pre-paid credit service that gives access to emergency airtime to its subscribers in Kenya. Subscribers will get up to Ksh 20 ($0.23c) of emergency airtime credit when...

Kenya shows poor number portability uptake

Recent statistics published by the Communications Commission of Kenya (CCK) shows that the vast majority of Kenyans have not taken advantage of number portability. Number portability allows users change mobile service providers without losing their numbers. According to the CCK in...

Essar Telecom partners with Tata Communications

A new deal inked on Monday between Essar Telecom Kenya and Tata Communications will allow yuMobile to route all international voice calls through the Tata communications network. “It’s a really smart move that should increase our company’s efforts to bring...

Kenya set to get handset agnostic voice SMS

Kenyans are excited about the launching of a new handset agnostic voice SMS service in the country. The new service will be part of the Yu brand of Essar Telecom Kenya Limited in partnership with MVAS developer Kirusa. The new...

Kenya’s calling rates the lowest in Africa

Ongoing battles of pricing between Kenya’s telecommunications companies have reduced Kenya’s rates to the lowest in Africa. According to statistics published by the country’s ministry of communications, the average cost of a call in Kenya is Sh3.5 per minute...

Kenyan telecom battle intensifies

Essar telecom recently launched a promotion called Za Ziada, which bears a degree of similarity with a reward scheme run, by Telkom Kenya. Telkom Kenya has been running its Ziada customer royalty program for subscribers on its Orange mobile network...

Essar Telecom Kenya entrusts Yu brand to Young & Rubicam

Essar Telecom Kenya inked a deal with Young & Rubicam Brands that consolidates all marketing communications activity behind the yu brand, the company said in a press statement. Wunderman, a subsidiary of Young & Rubicam Brands, has handled yu’s...

Essar Telecom seeks to double investment in Kenya

ESSAR Telecom Kenya (YU) is looking to double its investments to gain an edge in the highly competitive mobile market. Media reports last week quoted the Country Manager Atul Chaturvedi as saying that the operator had already invested $300...

Kenya’s yu rolls out new data, mobile services

Kenyan mobile phone service yu is improving its data offering by launching mobile chat and email for its first generation handset users. yu, the mobile brand of Kenya's third largest telecoms network Essar Telecom Kenya, is exploiting ForgetMeNot Africa's Handset...
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Top 5 Gadgets that were highly Expected in 2024

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