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Posts Tagged ‘digital marketing’

  • Skills and tech impacting South Africa's digital marketing performance

    Skills and tech impacting South Africa’s digital marketing performance

    May 16, 2019 • Online & Social, Southern AfricaComments Off on Skills and tech impacting South Africa’s digital marketing performance

    A lack of digital skills, technology wherewithal and data-driven marketing is holding South Africa back from meaningful transformation into a globally competitive digital economy. Johan Walters, Managing Consultant at DQ&A, drew on the company’s...

  • Cell C scoops prestigious award that recognises digital excellence

    March 30, 2019 • Mobile and Telecoms, Top StoriesComments Off on Cell C scoops prestigious award that recognises digital excellence

    Cell C was last night recognised for its CellCgirl website at the coveted 11th IAB Bookmark Awards. CellCgirl walked away with a silver pixel in the competitive and sought after Brand, Retail and Commercial category that included all websites, either desktop...

  • How augmented reality and virtual reality will transform retail experience

    Retailers investing in digital capabilities to meet customer expectations – Gartner

    October 31, 2018 • RetailComments Off on Retailers investing in digital capabilities to meet customer expectations – Gartner

    Global retail sector technology spending will grow 3.6 per cent to reach almost $203.6 billion in 2019, with similar growth rates for the next two years, according to the latest forecast from Gartner, Inc. Customer expectations and competition are forcing...

  • Retailers see triple-digit gains

    The changing face of retail: How to use tech to innovate your business

    August 28, 2018 • RetailComments Off on The changing face of retail: How to use tech to innovate your business

    For years, the threat of online shopping to brick-and-mortar has dominated the conversation in retail. The 2010s saw technological devices become savvier and with that, buying things online became as easy as sending a text message. In 2014, a PwC Global...

  • Digital Academy unveiled in Nigeria

    Lagos Digital Academy to empower entrepreneurs in Nigeria

    August 20, 2018 • Online & Social, Top Stories, West AfricaComments Off on Lagos Digital Academy to empower entrepreneurs in Nigeria

    Lagos Digital Academy (LDA) has unveiled an academy that aims to enable Nigerians to take advantage of the opportunities available in the digital market space. LDA is designed to create a step-change and equip digital migrants with market-driven, dynamic and...

  • Elizabeth de Stadler.editor of the Consumer Law Review

    Where will GDPR & POPIA leave digital marketing?

    May 24, 2018 • FeaturesComments Off on Where will GDPR & POPIA leave digital marketing?

    2018 is officially the year of privacy: The EU’s General Data Protection Regulation (GDPR) will officially come into force on 25 May, followed by its local cousin, POPIA in the second or third quarter of the year. You may be feeling this already – who...

  • The General Data Protection Regulation legislation is the most important change in data privacy regulation in 20 years.

    Data takes the crown as a top 2018 digital trend

    January 11, 2018 • Top StoriesComments Off on Data takes the crown as a top 2018 digital trend

    As we embark on a New Year, Pilira Mwambala, Ad Operations Director at Mark1 – a digital media execution business shares the top digital trends for 2018 and beyond. According to Mwambala there has been an upsurge in disruptive digital technology and...

  • Nigeria: Lagos State Governor to launch e-procurement platform

    An app that aims to help businesses maximise their footprint

    December 22, 2017 • Mobile and Telecoms, Top StoriesComments Off on An app that aims to help businesses maximise their footprint

    Seee In Communications has announced that it will launch Seee In, an app that aims to offer dual benefits that cater to both consumers and businesses. The app will provide businesses with digital marketing and advertising solutions, and consumers with...

  • Analytics is critical, but data is being left out

    July 31, 2017 • FeaturesComments Off on Analytics is critical, but data is being left out

    The digitisation of business has spread the ‘customer experience’ (CX) right across organisations. Managing and understanding customers is no longer confined to frontline sales and contact centre staff, but requires constant attention from all employees...

  • P Live, Facebook to live-stream Kenyan Presidential Debate today

    July 24, 2017 • East Africa, Online & Social, Top StoriesComments Off on P Live, Facebook to live-stream Kenyan Presidential Debate today

    P Live in partnership with Facebook will live-stream the Kenyan Presidential Debate scheduled to take place today at 5:30pm. The video will be streamed in 360 degrees format with a comment feature that will allow for public participation. This represents an...

  • Zapper

    Fintech deal to help local businesses in SA

    July 10, 2017 • Finance, Online & Social, Southern Africa, Top StoriesComments Off on Fintech deal to help local businesses in SA

    Customer insights and digital marketing platform, Zapper has partnered with Alipay, a mobile and online payments platform to give active Alipay users from around the world who visit South Africa the opportunity to pay at more Zapper-affiliated merchants with...

  • The Evolving Landscape of Digital Advertising

    June 15, 2017 • Events, Features, Online & Social, Southern Africa, Top StoriesComments Off on The Evolving Landscape of Digital Advertising

    On the 14th of June, digital influencers and experts from across the world converged at the State of Influence event hosted by MediaCom and indaHash in Sandton, Johannesburg. The event saw these experts in their field share, share their insights and...

  • Cognifide expands into Africa

    October 11, 2016 • Company News, Southern AfricaComments Off on Cognifide expands into Africa

    Digital technology consultancy, Cognifide has launched in South Africa with the opening of a Johannesburg Office. The WPP company, headquartered in London, with offices in New York and Poznan, works with brands and marketing agencies to accelerate digital...

  • Lagos Startup Week to Offer Free Digital Marketing Masterclass

    September 26, 2016 • Events, Startups, Top Stories, West AfricaComments Off on Lagos Startup Week to Offer Free Digital Marketing Masterclass

    Lagos Startup Week,the annual week long celebration of startups in Lagos is back and scheduled to take place 24­ to 30  September, 2016 at the Oriental Hotel, Lekki ­Lagos. This years Lagos Startup week theme is “Be Inspired” Lagos Startup week...

  • The Internet and Mobile Show Africa

    September 6, 2012 • EventsComments Off on The Internet and Mobile Show Africa

    The Internet and Mobile Show Africa is scheduled for 11th & 12th September 2012 at the Sandton Convention Centre, Gauteng, South Africa. The Internet Show is Africa’s only Internet business show for digital marketing and online business, attracting...

  • Q&A: How to build an African online media empire?

    October 20, 2011 • Top StoriesComments Off on Q&A: How to build an African online media empire?

    Quirk, a South African digital marketing agency has released its 4th edition eMarketing textbook. ITNewsAfrica interviewed Rob Stokes, Quirk Group CEO to find out why the book is the essential guide to digital marketing. 1. How long did it take to research,...