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digital marketing

Leaderex 2023- Igniting South Africa’s Digital Future

Over 500 speakers will be gathering together at the Sandton Convention Centre from 12 - 14 September for the annual Leaderex conference that kick started yesterday at 9:00am. The convention featuring talks from industry experts extensively explores all aspects of...

Google to Fund Online Shops in Kenya

Google has announced 1,000 scholarships in Kenya for small businesses in the country to open online shops. According to Techweez, the new development was announced as part of a month-long commemoration of International SMEs day this month. Google will be...

Jumia Celebrates a Decade of e-Commerce in Ghana

Jumia, an African technology company, celebrated 10 years of operating in Ghana through e-commerce.  The company’s anniversary which is themed '‘10 years with you’’, will run for one month and aims to support its consumers by providing a wide range...

Sendy Partners with Google to Empower Small Businesses in Nigeria

Sendy, an e-commerce and consumer brands tech company, has partnered with Google in an initiative aimed at empowering Africa’s small and medium businesses in Nigeria.  The boot camp program, dubbed Google Hustle Academy, seeks to ​​provide small and medium businesses...

What You Need to Know to Soar in the Digital Marketing Industry, According to Jordan Epstein

Digital Marketing is any type of marketing that uses the internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. It has become a growing trend in 2022...

Trace and the Mastercard Foundation Launch Free Learning App for Young Africans

On Thursday, Trace and the Mastercard Foundation launched Trace Academia, a free-to-use, interactive, mobile-based learning application that aims to enable 26 million young Africans to acquire on-demand, market-relevant skills. Trace Academia is available on Android and iOS and has already...

How to Promote Your Company the Effective Way

As any business owner knows, there is a lot of competition these days no matter what industry you are in. This is why promotion and marketing have become so vital, as otherwise, you will be left trailing behind by...

3 Reasons Why Personalisation in Digital Marketing Matters

In 2011, Coca Cola launched its Share a Coke campaign in Australia, which was a personalised campaign with the most common Australian names printed on Coca Cola bottles and cans. The result? More than 250 million personalised bottles and cans...

Skills and tech impacting South Africa’s digital marketing performance

A lack of digital skills, technology wherewithal and data-driven marketing is holding South Africa back from meaningful transformation into a globally competitive digital economy. Johan Walters, Managing Consultant at DQ&A, drew on the company's global experience to see how local...

Cell C scoops prestigious award that recognises digital excellence

Cell C was last night recognised for its CellCgirl website at the coveted 11th IAB Bookmark Awards. CellCgirl walked away with a silver pixel in the competitive and sought after Brand, Retail and Commercial category that included all websites, either...
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Oracle’s Independent Software Vendor (ISV) Partner

Infobip, a global cloud communications platform and a member of the Oracle PartnerNetwork (OPN), has strengthened its collaboration with...
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