MTN Zambia announced that it has launched a new range of non-expiry mobile data bundles – dubbed ‘Freedom bundles’. The Freedom bundles are added to existing mobile data bundles to offer customers more choice and to contribute to digital inclusion in Zambia.
This introduction, the first of its kind in Zambia, means that MTN data customers can now load and use mobile data bundles that do not expire before they are exhausted.
MTN Zambia CEO, Bart Hofker says, “Zambia’s number 1 network has taken the lead in the industry by introducing the Freedom bundles. We know having this choice will delight many and we believe that it will also contribute to better data adoption and digital inclusion in Zambia”.
Mr Hofker noted that the launch of the non-expiry mobile data bundles is in line with MTN’s customer-first approach and is a testimony of MTN Zambia’s commitment to listen and respond proactively to the changing needs of its growing and diverse customer base. “Expiring data bundles was a key concern for many of our customers, so we made the necessary adjustments to offer more choice.”
MTN Zambia Chief Marketing Officer, Mr Seun Soladoye revealed that the new range of Freedom bundles are now available to MTN Zambia data customers alongside the other existing data bundles that have expiry dates, so customers have the liberty to choose a bundle that suits their needs and budget.
“The Freedom bundles are available to our pre-paid and hybrid customers. To access the Freedom bundles, simply dial our USSD shortcodes *111# or *335# and select the bundle of your choice, for yourself or as a gift for another MTN Zambia customer. Payment can be done through airtime or Mobile Money.” he said.
Edited by Jenna Delport
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