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Airtel launches Celebrity Connect

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Tanzanian mobile operator Airtel announced yesterday that it will be affording its users free access to social network Facebook (Image source: File)
According to the company, by using Celebrity Connect, celebrities can share their daily lives, thoughts and emotions in their own voice to their fans. (Image source: File)

Airtel Nigeria and Kirusa have announced the launch of Celebrity Connect, a mobile service that attempts to connect Nigerians with celebrities and famous personalities.

According to the company, the service enables fans to reach out and connect with their favourite celebs. Top celebrities like Ace Comedian, AY, Nollywood stars Mike Ezuruonye and Kate Henshaw, actress, amongst others, are using the service to more personally engage with their fans.

According to the company, by using Celebrity Connect, celebrities can share their daily lives, thoughts and emotions in their own voice to their fans. Additionally, participating stars can call a number or use their smartphones to leave a message. The messages are said to then be delivered to fans who can listen to what their favourite celebrity has to say.

Nigerian customers can call, and listen to what’s happening over the phone Furthermore, the fans get an opportunity to speak and engage with the celebrities in multiple ways on-line and off-line.

Chief Commercial Officer, Airtel Nigeria, Maurice Newa, noted that the introduction of Celebrity Connect as a social platform which links Airtel customers with their favourite celebrities is an indication that the service provider remains committed to offering unique and quality products and services to its new and existing customers in Nigeria.

He said: “At Airtel Nigeria we strive to create exciting experience for our customers through our offerings, that is why we have in our stable an array of innovative products and bespoke services which are unique and entertaining, providing new experiences to millions of our subscribers.

Celebrity Connect, which is powered by Kirusa’s Vobolo social media platform, has been launched by Airtel Ghana and is now immediately available to all customers of Airtel in Nigeria.

Commenting on the launch, Taranjit Singh Batra, Vice President of Sales at Kirusa says, “With the growth of social media, celebrities are more online now than ever before. However, connecting with them through these platforms is not always easy. But, with Celebrity Connect, fans not only hear their celebrities’ voice, but also get opportunities to interact and meet with them. All this regardless of the mobile device they carry. I am optimistic Airtel Nigeria customers will relish every moment spent with their favourite stars.”

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