Global entrants to strengthen SA’s eLearning market

January 15, 2014 • Online & Social, Southern Africa

Newly forged partnerships with international service providers could reshape South Africa's eLearning market. (Image source: Tan Yang Song/

Newly forged partnerships with international service providers could reshape South Africa’s eLearning market. (Image source: Tan Yang Song/

The arrival of international players into the South African eLearning market will encourage growth, the development of eLearning content and eliminate the need for expensive consultants. This is according to a newly established parntership between Netherlands-based eLearning software provider Easygenerator and Johannesburg-based local adaptive learning and placement specialist, LA Intronet.

As data speeds improve in the region, new opportunities are being offered through cloud based international solutions which could radically change the local dynamics of online learning altogether.

“We are very proud to announce that LA Intronet (Pty) Ltd will be Easygenerator’s value added e-learning software partner for the Southern African region” says Kasper Spiro, CEO of Easygenerator.

LA Intronet (Pty) Ltd is an adaptive learning and placement specialists based in Sandton, Johannesburg.

Paul Hanly, Managing Director of LA Intronet (Pty) Ltd says “We are delighted to have the opportunity to work with a company such as Easygenerator. They provide the only software that creates content to fully integrate into a truly adaptive learning environment. Easygenerator provides an online authoring system that can be accessed from anywhere. As Easygenerator partners we can provide our clients with a mobile product that is very easy to use, permanently up to date and always on the cutting edge of technology. It adds great value to other products that we represent”

Easygenerator is a content authoring tool utilised to develop content for e-learning projects without the need for the user to have comprehensive IT skills.

With Easygenerator, content designers can construct interesting didactics into the instructional resource development process and accommodate adaptive learning objectives at the same time. This can then be converted into Shareable Content Object Reference Model (SCORM), the international online content language and used in any Learner Content Management System (LCMS). This makes it easy to ensure that the learner is directed to course content relevant to their knowledge level and that they are not given lesson modules above or below their skills set.

Hanly comments “Using this technology, especially in conjunction with the revolutionary aNewSpring Adaptive learning Platform, which LA Intronet also provides, will allow trainers to create bespoke adaptive courses very simply and will largely allow end user companies to develop, deliver and manage content without the need for expensive consultants”

Hanly concludes “This technology coupled to the adaptive learning concept has the potential to drastically change the shape of e learning in Southern Africa”

“This is an exciting development” says Spiro. “Southern Africa is a very interesting market to us and a great emerging market for e learning solutions in general. Mobile is relatively big in Africa and its growth is exponential. We believe that Easygenerator is the right solution for this market and we are very proud that LA Intronet (Pty) Ltd came to the same conclusion.”

Chris Tredger – Online Editor



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