Bharti Airtel (“Airtel”), a leading telecommunications services provider with operations in 20 countries across Asia and Africa, today announced the establishment of a strategic partnership with MMI Holdings Limited (MMI), a leading insurance-based financial services company listed on the South African stock exchange, the JSE.
This new agreement eases Airtel Customers’ access to insurance and micro savings services. The partnership between both entities enables MMI’s brand, Metropolitan, to market and sell its products through Airtel’s extensive telecommunications networks in five countries: Ghana, Kenya, Nigeria, Tanzania and Zambia.
Commenting on the partnership, Chidi Okpala, Director & Africa Head, Airtel Money said: “Metropolitan International is one of the leading insurance-based financial services companies in Africa. We are proud to be associated with such a strong brand. Airtel customers are poised to greatly benefit from this new agreement which eliminates all the hassles and complications involved in buying insurance and micro savings services.”
He added: “By launching this partnership with Metropolitan, Airtel aims at bringing relevant services to the fingertips of millions of people across Africa. This new development highlights our commitment to finding convenient solutions for all our customers.”
The mobile handset is the device that is changing the lives of people across the African continent for the better. By giving its customers access to insurance services, Airtel is giving them the freedom to achieve their goals in life.
“A huge chunk of the African population doesn’t have access to financial services. However, the mobile telephony penetration rate in Africa keeps growing each year. At Airtel, we have identified the gap in the market and we’ve decided to fill it. The strategic partnership we have struck with Metropolitan will allow millions of our customers to have peace of mind”, concludes Mr. Okpala.
Mervyn Cookson, CEO for Metropolitan International, also commenting on the partnership said “We are delighted to be partnering with Airtel who share our vision to reach and improve millions of lives with innovative and affordable financial solutions. We are confident that together we will forge a completely new path for financial services in Africa.”
Staff Writer
