Citrix Systems today announces the appointment of Carlos Sartorius as vice president and general manager for Europe, Middle East and Africa (EMEA). Sartorius will be tasked with accelerating revenue growth and maximising the effectiveness of Citrix routes to market across the region.
Sartorius has previously held EMEA-wide leadership roles at Orange Business Services, France Telecom and Avaya, and most recently at Hewlett-Packard as Vice President and General Manager EMEA for HP Networking.
His strong and diverse experience in channel, service provider and enterprise sales makes him very well suited to lead Citrix in EMEA for the next phase of the company’s growth in the region.
“Carlos has a proven track record in our industry in Europe,” said Al Monserrat, senior vice president, sales and services for Citrix. “He has experience with channel, OEM, service provider and enterprise sales models. And he has consistently demonstrated he knows how to grow and manage dynamic and large technology businesses in multilingual and multicultural environments.”
“I am delighted to be given the opportunity to lead the Citrix EMEA team and business. Citrix virtual computing solutions offer companies tremendous value in enabling them to deliver IT as a service with greater agility and cloud-like efficiency. I look forward to working with Citrix to build upon their market leadership position and drive further success,” said Sartorius.
Fluent in German, English and Spanish, Sartorius’ multi-cultural background will be a strong asset in communications and interactions with customers, partners, analysts, press and colleagues.
A graduate of the Universidad Iberoamericana, Mexico, with a Bachelor of Science in Electrical Engineering (BSEE) in communications systems, Sartorius will be relocating to the Zurich/Schaffhausen area to take up this position. He will report to Al Monserrat, Senior Vice President, Sales and Services.
Carlos Sartorius takes over the role from Scott Herren who returns at the end of his assignment to the Citrix corporate headquarters office to take up a new role.