Social media isn’t about you; it’s about everything around you. As you consider how your customers want to communicate with you, social media is something that can’t be ignored. But what should your strategy be? Is social media “just another channel?”
What kind of a plan makes sense for your contact centre and for your customers?
Join Interactive Intelligence experts as they share their insight and research results about:
· What foundation you need to have in place before adding social media as a communication channel
· What metrics matter in social media
· How customer service can flourish in social communities
· Who inside your organisation should own it
· Why simply monitoring social media mentions falls short
· What technology is available that will help you succeed
The complimentary Web event will conclude with an extensive live Q&A session.
Date: Thursday, July 28, 2011
Time: 11:30 am EDT
Topic: The impact on the multichannel contact center and your customers
Featured Presenters: Ian Jacobs, Senior Analyst, Customer Interaction, Ovum; Kate Leggett, Senior Analyst, Forrester Research; Joe Staples, CMO, ININ
About Interactive Intelligence
Interactive Intelligence Group Inc. (Nasdaq: ININ) is a global provider of unified business communications solutions for contact center automation, enterprise IP telephony, and business process automation. The company’s solutions, which can be deployed via an on-premise or hosted model, include vertical-specific applications for insurance and collections. Interactive Intelligence was founded in 1994 and has more than 4,000 customers worldwide. The company is among Software Magazine’s 2010 Top 500 Global Software and Services Suppliers, and Forbes Magazine’s 2010 Best Small Companies in America. The company employs approximately 900 people and is headquartered in Indianapolis, Indiana. It has 19 offices throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific.