Leading global enterprise communications company Avaya has launched a new business initiative in Morocco that aims to provide the company’s latest technology products in real time collaboration to Moroccan businesses. The move also gives Avaya the opportunity to offer its Flare! Solution, the first next-generation item that the company says delivers “unique collaboration capabilities across video, voice and data.”
The company announced the new venture at an ICT forum in Casablanca. Delegates included industry experts and leaders, senior government officials and private executives.
Analysts in Morocco said the announcement is likely to boost technological innovation in the country and deliver better business practices to customers across the North African country.
“It is certainly something new and will likely see a lot of takers in the near future, so we will definitely keep an eye on Avaya as it progresses in Morocco,” said Ibrahim Abdelmajid.
According to an Avaya press release, the new platform will give business and clients the ability to make video calls and conferencing “as easy as making a telephone call by using the same platform for both.”
“The innovations Avaya is now bringing to this market are game changers and will allow our customers in Morocco to change the conversation with their own customers,” said Nidal Abou-Lataif, vice president for emerging markets at Avaya.
“Our partners have done an excellent job at developing our business and ensuring the satisfaction of Avaya users across multiple industries. With the latest collaboration solutions, our customers will be able to deliver a strategic impact, which will help reinvigorate their business by using open, standards-based real-time communications and collaboration applications,” he added.
By Jonathan Terry
