Microsoft has unveiled a new generation of phones from leading manufacturers and mobile operators that offer an intuitive user interface, powerful Web browsing, and access to an online library of downloadable services and applications.
The new phones were shown at press events in New York, hosted by Robbie Bach, president of Microsoft’s Entertainment & Devices Division, and in Paris, where Microsoft chief executive officer Steve Ballmer showed off the new Windows phones. They also announced the availability of two key services platforms for the new phones: My Phone and Windows Marketplace for Mobile. My Phone is a free service that helps people back up and manage photos, applications and other content from their phone or PC, as well as restore information in the event of a lost phone. Windows Marketplace for Mobile is an online library of business and leisure mobile applications — as well as games — that customers can buy and download directly to their phones.
Windows phones are designed to keep people connected to their business e-mail, calendar and contacts, as well as helping people stay in touch with friends and family with voice, instant messaging, photo and video sharing and social networking.
People can personalize their Windows phones, outfitting them with apps and games from Windows Marketplace for Mobile. They can personalize the wallpaper on the home screen with their own photos and colors, or designs created by top designers such as Isaac Mizrahi, then further customize the home screen with widgets and plug-ins that show updates from their favorite Web services, tweets, sports scores, stock quotes, news, weather reports, etc.
ITNewsAfrica