Tom Tom has announce the release of a new sports app that tracks up to 12 different sports activities. With motivational messages, performance statistics and a sharing function, the app was co-designed by athletes and fitness app users.
The app supports TomTom Multi-Sport wearable ranges and will be available for downloads on the Apple Store and Google Play. It works with iOS4 and Android smartphones.
Corinne Vigreux, Co-Founder and Managing Director TomTom Consumer describes the app as a new approach to improved exercise, she says, “We have been creating wearables since 2009, and since then much has changed. The large amounts of data people now have access to, is overwhelming. What people really need in that moment where excuses beat conviction, is motivation and a better understanding of what works for them. With our new TomTom Sports app we turn data into insights to do just that. This launch marks the beginning of what will be a hugely exciting year for our brand in the world of sports.”
The app tracks improvements and latest achievements and it also enables more advanced athletes to examine performance analytics. With smart comparisons users can now benchmark their latest performance against their personal bests.
The new TomTom Sports app enables seamless data sharing with a range of third party platforms like Strava, Nike+, Endomondo, MapMyFitness, Runkeeper and many more. It will be available for release at the end of January in most countries.