United States President Barack Obama is set to visit Kenya in order to attend the upcoming 6th Global Entrepreneurship Summit (GES). MultiChoice Africa will cover US President Barack Obama’s visit to Kenya from 24-26 July via a dedicated channels on DStv and GOtv.
The GES Summit will focus on innovation and its role in the Sub-Saharan African economy; mainly looking into entrepreneurship and innovation in the region. Kenya has been on the lead in promoting certain aspects of this including mobile money, governance, healthcare and e-tourism; with the later furthering the country’s inclusion on the global scale for online Travel and Tourism.
Estelle Verdier-Managing Director for Jovago.com East and Southern Africa stated that: “This is a great endorsement to Kenya as a safe destination. The success of this summit and the President’s visit primarily recognises Kenya’s position in the global economy and positions the country’s business and environment as both secure and rewarding”. The MD went ahead to observe that, Kenya’s Travel and Tourism plays a big role in contribution to the GDP and expressed confidence in the growth of the industry in the coming years.
According to the World Economic Forum – 2015 report on Global Travel and Tourism Competitiveness Index Ranking, Kenya has improved steadily, jumping from position 103 in 2012 to a promising 78 in a report that covers 141 countries across the globe.
The report released in May, also ranks Kenya as one of the most searched destinations online at position 10, by visitors looking for natural tourism. Kenya heads the pack in East Africa while further ranking an impressive 5th position in the sub Saharan Africa region.