BlackBerry has revealed a collaboration with Microsoft, which brings BBM to mobile devices running Windows Phone 8 and higher.
Bryan Biniak, Vice President and General Manager, Developer Experience, Microsoft stated that: “We are intent on bringing the most popular application experiences to Windows Phone, and with BBM, we are pleased to bring many of its top features to the Windows Phone platform.”
According to Ventures, Biniak noted that the new offering will bring users of the Windows Phone the secure, easy-to-use messaging experience they demand. New features are expected to be rolled out in the coming months.
John Sims, President Global Enterprise Services at BlackBerry said: “The company was thrilled to be able to expand the availability of BBM to the Windows Phone community.”
According to Ventures, Sims added that: “The BBM app for Windows Phone shows our commitment to supporting cross-platform capabilities, and we are excited to be working with Microsoft to deliver a new level of collaboration to the Windows Phone platform.”
The move to have BBM on Windows Phone devices is ultimately seen as a strategic one as Microsoft acquired Nokia at $7.5 billion and put a stop to Android-powered smartphones, to ensure Nokia users continue enjoy the services they were enjoying before the acquisition and more.