Nigeria: Airtel launches Facebook USSD service
Customers of established telecommunications services provider, Airtel Nigeria can now access Facebook via a USSD (Unstructured Supplementary Service Data) Code and engage the social network on their mobile devices by dialing *688#.
According to Airtel, the Facebook via USSD service aims to deliver Facebook to customers who have no access to the internet.
This new service will empower customers to connect with their family and friends anytime, anywhere on Facebook without having to use the internet or activate GPRS capabilities on their mobile devices.
Speaking on the new initiative, Chief Marketing Officer, Airtel Nigeria, Olu Akanmu said Airtel is committed to enabling users to connect online. “At Airtel, the quest for total satisfaction of our customers drives us to continuously respond with customized offerings and services that will delight and engage telecom consumers. We will always occupy the front row in innovation that will enable Nigerians to build great bonds of friendships and fulfill their life aspirations. Airtel is committed to making the immense benefits of Facebook available to the widest number of Nigerians,” he said.
With the USSD service, customers can perform a number of Facebook functions like update status messages, post content, confirm friend requests as well as view and send messsages.