Tanzania’s Daily News reports on an announcement by Vodacom Tanzania to reward customers with bonus airtime if they utilise the company’s M-Pesa mobile payment service.
M-Pesa is reportedly linked to numerous service providers that accept it as a means of payment.
Vodacom Tanzania Managing Director, Rene Meza, is quoted as saying the bonus will be awarded on the first transaction of the day, per service used. “If you buy Luku three times in a day, for instance, you will get Tsh1000 on the first transaction only. But if you buy Luku and DSTV you will get the bonus airtime for each of the transactions,” writes the Daily News.
The airtime can also be used for on-net calling, national SMS’ and the Internet.
According to the report, the M-Pesa service has been well established amongst consumers and the company has formed an agent network of over 35,000 outlets.