Africa gets live streaming music service

August 15, 2012 • Gadgets and Gaming

South African music lovers will be able to listen to all their favourite artists from South Africa, as well as abroad, when new online streaming service Simfy Africa launches in about two weeks’ time.

South African music lovers will be able to listen to all their favourite artists from South Africa (image: Simfy Africa)

“Simfy Africa is a partnership between the European streaming provider, simfy, and local digital content company eXactmobile. The service therefore brings together superb backend technology and general streaming know how from simfy on top of over a decade’s worth of in-depth experience from eXactmobile of dealing with digital content, local infrastructure and customer support on the ground in South Africa,” Simfy Africa said in a statement.

Users will be able to access Simfy Africa from a computer, where they will be able to listen to music online, or save some of the songs in offline mode. Up to 3 mobile devices will also be supported, with versions for tablets and all major mobile operating systems available.

The service cost R60 a month, and “simfy africa will also be the first streaming service in the world to allow consumers of all the networks to pay via their mobile phone accounts.  In addition, you can also pay via credit card, direct debit, EFT and more.”

Davin Mole, the CEO and co-founder of eXactmobile said that he always knew that music and the Internet would evolve into one entity.

“Even as early as 2005 we knew that eventually with the way the Internet and mobile phones were evolving there would be an ‘end game’ way to consume music and we knew that roughly speaking it would look like simfy Africa. Hence to be on the very verge of this launch, which we know will dramatically change the way South Africans consume music in the years and decades to come, is a very satisfying milestone for eXactmobile and the great team of people behind it,” Mole said.

Charlie Fripp – Consumer Tech editor

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