Big Time Arabia, a global Mobile Value Added Services (MVAS) based in Dubai, has announced the appointed of Dr Roland Beckmann-Kunz as the new General Manager. Big Time Arabia is a joint venture between Big Time Entertainment and Libra Group.
Beckmann Kunz will be responsible for the Middle East and North Africa (MENA) regions. He will be working closely with the rest of the management team to capitalize on the significant surge in mobile broadband and wireless technology in the MENA region.
Beckmann-Kunz will be responsible for attracting and retaining customers, while enhancing the revenue streams through mobile marketing campaigns.
“I very much look forward to working with Beckmann-Kunz,” said Dimitris Papazisis, CEO of Big Time Arabia.
“He has a wealth of experience that will help achieve our ultimate goal of becoming the leading player in Mobile Value Added Services in the region,” he concluded
Beckmann-Kunz has had 18 years of marketing and strategy experience, combined with 12 years in leading positions in various telecoms and media companies such as Etisalat Group, Vodafone Germany and Deutsch Telekom.
“I am thrilled to be leading such a skilled and ambitious team of industry experts. We will be leveraging BigTime’s international expertise to ensure we grow rapidly in the MENA region which is a genuine emerging market for the MVAS sector,” said Kunz.